What the Funnel?!
The 4-week funnel bootcamp for business owners who are DONE messing around.
You’ve got the offer. You know you need a funnel. You’re just not building it.
Let’s fix that — together.
In just 4 weeks, you’ll write, design, and LAUNCH a high-converting funnel — with AI support, my proven templates, and zero tech confusion.
We start November 3. Spots are limited.
Is Your Funnel Fear Holding You Hostage?
Are you tired of watching from the sidelines as fellow coaches launch 6-figure products while you’re still stuck in the dollars-for-hours hamster wheel?
The mere mention of “funnel” makes you want to:
a) hide under your desk
b) throw your laptop out the window
c) question all your life choices
You’re not alone…and honestly, it’s not your fault.
The online marketing landscape is like an ice cream shop with 10,000 flavors – all claiming to be the magic solution. Trying them all just gives you a brain freeze and empty wallet.
The funnel world was built to be confusing — until now.
You don’t need 100 strategies.
You don’t need 12 platforms duct-taped together.
You need one system. Clear. Aligned. Human. Scalable.
The online education space is still booming — and yes, AI changed the game. But it didn’t replace you. It just raised the bar for clarity, connection, and execution.
That’s where this bootcamp comes in.
Whoa! Back up…
Who Is This Chick and Why Should I Listen to Her?
Heya there!
I’m Pam Langord — funnel strategist, tech whisperer, and your no-BS co-pilot to getting it DONE.
For 15+ years, I’ve run launches, mapped out kickass programs, and turned overwhelming tech into simple, scalable systems — all so my clients can skip the stress and stack the sales.’
I help coaches and consultants build AI-powered funnels that actually convert — without duct-taping platforms, second-guessing strategy, or crying into their chai.
You bring the brilliance. I bring the roadmap.
Together? We get it launched.
And yes — that cha-CHING sound? Totally normal.
Don’t Take My Word For It… Take Theirs:
Pam is the extra set of eyes every business owner needs. She’s my trusted source for everything tech — a solutions-oriented fairy who cuts through confusion and just gets things DONE.
Denise Slattery
Marketing Consultant
Pam is your ace in the hole when it comes to tech that actually works. No cookie-cutter junk — she builds systems that grow with you. If you’re building funnels, you want her brain on it.
Liz Lajoie
Zen Money Strategist & CFO
Pam’s got a heart of gold and a brain that blows my mind. She’s my go-to for entrepreneurs serious about building businesses that shine — and funnels that actually convert.
Sheila Logan
Founder of YES! Women's Network
What The Funnel?! - 4 Week Bootcamp
Create Your Funnel, Painlessly and Effortlessly
A high-touch, AI-assisted, done-with-you funnel bootcamp designed to help you FINALLY launch your aligned, scalable offer — without drowning in tech or second-guessing every step.
This isn’t another “buy this blueprint and figure it out yourself” course. This is a live, real-time container where you actually build your funnel — with expert eyes on every step.
In just 4 weeks, you’ll go from “I should really launch this someday…” to DONE. Built. Live. And ready to sell.
With my help, the tech support, and AI working with us (not against you), you’ll walk out with a rinse-and-repeat system you can actually use again and again.
No BS. No overwhelm. No wasted time. Just momentum and money.
And I’ll be by your side every step of the way.
- A complete, human-first funnel strategy (without any bro-marketer sleaze) that gives your audience an experience they actually enjoy — and trust.
- Messaging that sells AND feels good to say, creating connection before the pitch even drops.
- Aligned pricing and positioning that feel grounded, powerful, and profitable from day one.
- AI tools that help you write your landing pages, emails, and assets — without losing your voice or vision.
- The confidence and clarity to hit publish and get paid without second-guessing every pixel.
- You want to save your precious time for serving your clients instead of wrangling with 500 different pieces of information and praying it all connects.
- You’re ready to create an easy system with plenty of hands on help that you can use over and over to get clients to come knocking at your door.
- You crave for the chance to serve hundreds and thousands of ideal clients without being glued to your laptop 24/7.
- You dream of being able to take time off to hang out with the kiddos, holiday with your partner or just simply soak in the bathtub without losing out on your income.
CORE: Get It Built
Course + Calls-
4 Weekly Live Group Calls
-
Private community for questions + feedback
-
Prework week starting July 28
-
2x Private 1:1 Strategy + Tech Sessions -
Private Voxer-style DM Support during bootcamp weeks
VIP: Go All In
Course + 1:1 Support-
4 Weekly Live Group Calls
-
Private community for questions + feedback
-
Prework week starting July 28
-
2x Private 1:1 Strategy + Tech Sessions
-
Private Voxer-style DM Support during bootcamp weeks
Here’s how you’ll move from the seed of an idea (or all the ideas swiming in your head at once!) to a fully-fleshed out AI-powered funnel in 4 ridiculously short and painless steps.
How to create and lead your clients from their pesky problem to solution in a way that genuinely connects.
- Understanding your “why” so you are crystal clear on your purpose
- Map out your client journey so that they feel supported and understood along the way (the opposite of just being sold to)
- Painless market research using AI to hone in on the best and most profitable ways to reach your ideal clients
- Planning and structure secrets that get you from dreamer to dynamic doer
- Meet with me 1-1 to flesh out what systems and tech you already have in place so we can make sure you are ready to take your clients on a magic carpet ride
Let you true self shine with the words you share with your clients as you lead them on this journey, so they know with confidence that you real “get” them.
- Understanding your clients’ “why” and “why now” so you speak directly to their hearts
- Creating incentives that automatically make your ideal client eager to keep consuming your content and sign up
- Share your messaging with the group and get valuable feedback on what works well in and what may need a little extra TLC
- Your email series—what to create, when, why and how…and get it done
- Social posts that standout and connect deeply
This is when we get our hands dirty and I walk you through all the steps you need to put all the seemingly random pieces together to make a beautiful experience for all those beautiful clients meant to work with you…
- How to hook up the emails, the opt-in pages, the thank you pages, the welcome email and all the follow up sequences that lead to other CTAs
- Make everything as simple as possible for your peace of mind and for the best experience for your client
- Create the integrations so information flows seamlessly from point of sale to product delivery
- Test the full sequence to check for any adjustments that may be needed (gotta make sure it all flows and is a smooooooth experience for everyone)
Your client journey is all setup (cue the confetti and pop the champagne…) and now what? Time for some analytics and how to demystify them so it’s easy peasy to tweak and adjust…
- Tracking and measuring—how to do this effectively (and why you need to)
- Tweaking anything so you can scale and optimize like the magical badass you are
- Replacing anything like a graphic or piece of copy or anything else needed to maximize results
- Repeat anything that is working well so you can reach even more people
- Extra pre-recorded trainings that take you step-by-step through how to hook up your entire funnel
- My entire vault of AI prompts templates, checklists and swipe to help you plan and create your client journey map and content even faster
- SPECIAL OFFER
Here's the scoop!
Make 2024 the Year You Kiss Stress and Struggle Goodbye
$297 Full Pay
2 X $157 Pay Plan
The next cohort begins November 3, with prep week access opening October 28.
‘Tis The Sweetest Thing
The sound of bells ringing…
The smell of freshly brewed coffee blending with the aroma of flaky croissants…
None of these sweet things come close to the thrill and excitement of seeing money appear magically in your inbox and knowing you get to serve and help your ideal clients!!
Picture this…
You’re strolling through the mall, browsing the latest arrivals at the Forever New store, when your cellphone beeps and you see you’ve made a sweet $499 from a client who can’t wait to get started.
Minutes later while you’re sipping your kale smoothie, ping! Another $499 in the bank.
You finish shopping and sit down for lunch… You’re digging into your crunchy Caesar Salad and your phone lights up. 2 new sales and $998 has found its way into your wallet.
By the time you head home with your shopping bags, you’re richer by nearly $2000.
Yes, sweet cheeks, a trip to the mall is no longer about spending money and burning ugly holes in your wallet… it’s about money flowing in even while you spend.
You no longer have to hustle endlessly and suffer through another marketing course to maybe get a client here and there… Taking a day off doesn’t require big planning and overthinking… Creating a rinse and repeat funnel changed all of that! It’s just so darn easy!
You have the process that works like a charm without you having to wrestle with tools that suck the lifeblood out of you.
You have the strategy that speaks to your heart and doesn’t make you feel like an icky salesman in a cheap polyester suit.
You have the clarity that slays self-doubt and leaves overwhelm writhing in the dust.
All this and more can be yours…
Real Coaches. Real Funnels. Real Results.
Pam spots opportunities I never would’ve seen. She blends cutting-edge tech with simplicity and keeps me focused and efficient — with laughter and ease every step of the way.
Shannon Nickerson
Soul Driven Health Coach
Pam is the real deal. I move fast, and she’s right there with me — no back and forth, just action. She knows what’s needed and jumps in. Funnel building with her is efficient, powerful, and even fun.
Angelique Giron
Writer | Coach | Consultant
Pam simplified my tech chaos and empowered my team with custom solutions we actually manage ourselves. No more headaches — just focus and flow. She’s a game-changer for any business ready to scale.
Lauren Gray
Relationship teacher | Writer | Coach
Make 2025 the Year you kiss funnel stress and struggle goodbye.
Core
Course + Calls-
4 Weekly Live Group Calls
-
Private community for questions + feedback
-
Prework week starting July 28
-
2x Private 1:1 Strategy + Tech Sessions -
Private Voxer-style DM Support during bootcamp weeks
VIP
Course + 1:1 Support-
4 Weekly Live Group Calls
-
Private community for questions + feedback
-
Prework week starting July 28
-
2x Private 1:1 Strategy + Tech Sessions
-
Private Voxer-style DM Support during bootcamp weeks
Powerfully Backed By Our 100% Risk-Free Guarantee
You have nothing to lose or worry about. If you sign up for What The Funnel?! and realize that it isn’t for you or maybe it isn’t what you want… simply email us within 7 days of signing up and we’ll refund your money, no crazy-making questions asked.
Pinky swear!
Frequently Asked Questions
Yes. We have an easy 2 installment pay plans. First installment is immediately taken out when you sign up and the second one is 30 days later.
What the Funnel?! is a 100% online program which means that you’ll get all the details you need via email about when we first meet and how to join the community without having to wait for anything in the mail.
How does LIFETIME sound? That’s right. You have lifetime access to this program, the call recordings AND to any updates that I’ll make to it later. Lucky ducky!
Ideally a minimum of 2-3 hours a week. You can always return to the recordings once they are made available, but you will get the most out of this course by joining in real time.
Yes but since we create and do this build in real time, it will be at least a few months before it’s available again.
You’re protected by our No Questions Asked, 7-Day, 100% money-back guarantee. That means that if within a week of enrolling you decide that it isn’t what you need, email us and we’ll refund your money, no guilt-tripping questions asked.
Why What The Funnel?! is NOT Your Average Rainbow Pooping Unicorn
- You won’t be handed a generic blueprint and wished good luck. You’ll be guided through the exact process I use with my private clients — strategy, tech, copy, and testing — step by step.
- This program goes beyond tech tutorials and gives you real-time coaching, accountability, and support that adapts to YOU and your business.
- It’s not just another course — it’s a container for completion. A space to get the work done, skip the BS, and finally launch the funnel that gets you paid and proud.
- If you’re done duct-taping ideas together and calling it a strategy — this is your upgrade.
- SPECIAL OFFER
Here's the scoop!
Make 2024 the Year You Kiss Stress and Struggle Goodbye
$297 Full Pay
2 X $157 Pay Plan
